It has always fascinated me to see the beauty in nature. It’s been a puzzle really until I understood how effortlessly it gets created. Created through Fractal geometry.
The person who first gave a name to this phenomenon was Mandelbrot. He discovered Fractals in Nature
You can see them everywhere
In plants, trees, deltas of rivers, in the ways mountains form, in the arteries and veins of your body, within your DNA….everywhere…
You can see them in garbage piles; in leaf mounds; in the way particles settle down when you cast them in the air with a flick of your wrists!
What do you think is the reason? Mandelbrot discovered that there is a basic characteristic, an intent and a design to all things in nature!
Self similar, repetitive patterns evolved into beautiful designs such that energy efficiency remained intact at its core.
Trees branched out similar patterns of branch, and leaf arrangements in order to get maximum solar energy.
Roots branched out to receive maximum nutrient intake.
The energy efficiency worked on an exponential principle. Never a linear one. For example, take the case of a mouse and an elephant. The elephant is 2,00,000 times bigger than a mouse. But it uses only 10,000 more calories to survive!
There is however no single cell in nature that is singular and huge. The efficiency of bigger units in nature is because of efficient buildup of self similar nano cells or units of energy.
In the place of trying to study objects in layers and layers of microscopic details to know more about them, scientists now do a quicker analysis of getting to understand the basic self similar design of a sometimes chaotic pattern and keep drilling down further to the tiniest self similar pattern and thereby understand the intrinsic nature of an object.
I just decided that if I, a small human being with not much power to me were to bring change in an otherwise chaotic world of unsustainable problems, I had to play God and create fractals in social entrepreneurship! That led to the birth of fractal entrepreneurship!
I incubate entrepreneurs to create tight, and tiny business units that are sustainable and then help them to scale through replication exponentially.
In this model, I understood that like in nature it had to be all encompassing if it had to impact beneficially. Hence I infused at the basic core of every design of business unit, core fractal patterns of sustainability, inclusion, diversity, equity for all and a highly distributive structure.
God took several years to arrive at what nature is today and it is still evolving.
Mine is too!
If you would like to contribute to this noble cause in any way, do get in touch with me at firstname.lastname@example.org